Nottinvested journal
Stock market essays
Two series: investment regret, then historical-return education. The Then & Now calculator sits between the essays so you can price a lump sum without leaving the journal. 30 searchable reads on notinvested.com.
Series 1
Investment Regret & Missed Opportunities
1. Psychology
The Psychology of Regretting Investments You Never Made
Why missed stocks hurt more than real losses, how the mind rewrites a path you never took, and how to use a what-if without turning hindsight into a new kind of debt.
973 words · 4 min · regretting investments you never made · investment regret psychology · FOMO investing
2. Regret
Why Do Investors Regret Not Buying Stocks Earlier?
Why “I should have bought earlier” is such a sticky feeling, what it leaves out, and how a dated what-if can turn that regret into a process instead of a punishment.
877 words · 4 min · regret not buying stocks earlier · should have invested earlier · why did I not invest sooner
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
3. Opportunity cost
The Cost of Missing the Stock Market’s Biggest Opportunities
Missed legendary winners look infinite. The real cost is more specific: time out of the market, skipped compounding, and the trades you make to soothe the miss.
884 words · 4 min · missing stock market opportunities · cost of not investing · missed investment opportunities
4. FOMO
How FOMO Influences Investment Decisions
Fear of missing out turns other people’s endings into your urgency. Here is how FOMO changes what you buy, when you buy, and when you sell — and how a slow what-if pushes back.
903 words · 4 min · FOMO investing · fear of missing out stocks · FOMO investment decisions
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
5. Missed opportunities
The Psychology of Missed Investment Opportunities
Missed opportunities are edited memories. Here is how attention, survivorship, and identity turn a skip into a story — and how to put the story next to a dated share count.
923 words · 4 min · psychology of missed investment opportunities · missed opportunity bias · investment FOMO psychology
6. Buying late
Why Investors Often Buy Stocks Too Late
Late buys are not always stupidity. They are comfort arriving after the story is proven — which is often after a lot of the easy return is gone.
882 words · 4 min · buying stocks too late · why investors buy at the top · buying high selling low
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
7. Fear
How Fear Stops People From Investing
Fear of loss, fear of looking foolish, and fear of the next crash keep surplus in cash. Here is how that freeze works — and how a dated reconstruction can make risk visible without making it mythical.
906 words · 4 min · fear of investing · why people don't invest · loss aversion stocks
8. Skip vs bad buy
The Difference Between Missing an Opportunity and Making a Bad Investment
A skip and a bad buy are not the same wound. One is a ghost. The other is a statement. Mixing them is how people take revenge on the market.
908 words · 4 min · missing opportunity vs bad investment · omission vs commission investing · bad investment vs missed trade
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
9. Selling too early
Why Investors Sell Winning Stocks Too Early
Winners get sold to lock a story, to fund FOMO, or to stop anxiety. Compounding often needed those extra years. Here is the psychology — and how a timeline shows what “too early” meant.
901 words · 4 min · selling winners too early · why sell stocks too soon · disposition effect
10. Overcome regret
How to Overcome Investment Regret
You cannot buy 2016. You can name the ghost, separate it from a real loss, and put today’s surplus on a process. A practical close to the regret series.
926 words · 4 min · how to overcome investment regret · get over missed investments · FOMO recovery
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
What if you had invested?
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What if you had invested? Run a ticker here, then continue into historical return, splits, and CAGR.
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Series 2
Historical Investment & Stock Market Education
11. Historical return
How to Calculate the Historical Return of a Stock
Historical return is ending value versus start, with splits and dividends handled on purpose. Here is the arithmetic Then & Now is built to do — and the traps in a casual chart.
898 words · 4 min · how to calculate historical return of a stock · historical stock return formula · past performance of a stock
12. Stock splits
How Stock Splits Affect Historical Investment Returns
Splits and bonus issues change share count and per-share price. They do not print value by themselves. Misreading them will wreck a 10-year what-if.
918 words · 4 min · how stock splits affect returns · stock split historical return · bonus issue shares
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
13. CAGR
What Is CAGR and How Does It Work?
CAGR is the constant yearly rate that would take you from start to finish if the path were smooth. Markets are not smooth. Here is how to read the number Then & Now prints.
917 words · 4 min · what is CAGR · CAGR how does it work · compound annual growth rate explained
14. Compound growth
How Does Compound Growth Build Wealth?
Compound growth builds wealth when returns stay invested and time is allowed to work on a rising base. In stocks that means businesses, prices, reinvested cash, and an owner who does not keep resetting the clock.
922 words · 4 min · how does compound growth build wealth · compound growth investing · wealth creation compounding
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
15. Total return
What Is Total Return in Stock Market Investing?
Total return is price change plus dividends (and other distributions), with splits handled. Price-only charts understate owners who got paid in cash.
910 words · 4 min · what is total return · total return stock market · total return vs price return
16. Dividends
How Dividends Affect Long-Term Investment Returns
Dividends are cash from the business to you. Spent, they are income. Reinvested, they buy more shares. Either way they belong in long-term return — and they are not free extra yield on top of price.
937 words · 4 min · how dividends affect long-term returns · dividend reinvestment returns · dividends and compounding
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
17. Future value
How to Calculate the Future Value of a Stock Investment
Future value formulas assume a rate. Stocks do not promise one. Use historical reconstructions for the past, and treat projected future value as a scenario, not a fact.
905 words · 4 min · future value of a stock investment · how to calculate future value investing · FV formula stocks
18. Price vs total
What Is the Difference Between Price Return and Total Return?
Price return is the ticker. Total return is the owner. Dividends, splits, and the reinvestment toggle decide how far those two numbers drift apart.
883 words · 4 min · price return vs total return · difference between price and total return · price return stock
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
19. Inflation
How Inflation Affects Long-Term Investment Returns
Inflation does not change the brokerage number. It changes what the number buys. Long-term return without purchasing power is a nominal monument.
883 words · 4 min · how inflation affects investment returns · inflation and stock market · real vs nominal return
20. Historical prices
Why Historical Stock Prices Matter to Investors
Old prices, dated and split-aware, are how you reconstruct a holding, test a story, and refuse a legend. They are not a forecast. They are a memory with units.
892 words · 4 min · why historical stock prices matter · historical stock prices investors · past stock prices
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
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More from the journal
Further reading
Compounding
The power of compounding in the stock market
How compounding actually works in listed stocks: reinvested returns, time, share count, and why a boring 10-year hold can outrun a clever one-year trade.
970 words · 4 min · power of compounding · compounding in stock market · compound interest stocks
Where to invest
Where to invest? A practical map for the stock market
Where to invest is the wrong first question if it means picking a hot ticker. Start with currency, time, and vehicle — then use a what-if on real listings.
956 words · 4 min · where to invest · where to invest in stock market · how to start investing
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
Regular investing
Why should I invest regularly in the stock market?
Why regular investing — SIPs, paycheck transfers, monthly buys — beats waiting for the perfect day, and how it interacts with compounding, crashes, and behaviour.
981 words · 4 min · why invest regularly · invest regularly in stock market · SIP benefits
SIP vs lump sum
SIP versus lump sum: two ways money enters the market
Systematic investment plans and lump sums are not enemies. One is how salaries arrive. The other is how history is measured. Here is how to read both.
951 words · 4 min · SIP vs lump sum · SIP versus lump sum · systematic investment plan
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
Time horizon
How long does compounding take in the stock market?
Why compounding in equities is quiet for years, then obvious — and why five, ten, and twenty year windows tell different stories.
962 words · 4 min · how long does compounding take · long term stock investment · 10 year stock returns
Dividends
Dividend reinvestment: the quiet second engine of compounding
Cash dividends spent are income. Cash dividends that buy more shares change your future share count. Here is how reinvestment works, and how to see it on a 10-year timeline.
964 words · 4 min · dividend reinvestment · DRIP · reinvest dividends
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
Index vs stocks
Index funds versus individual stocks: two honest ways to own the market
Index funds buy a rule. Individual stocks buy a story you must live with. Here is how to think about both without turning a what-if chart into a personality.
966 words · 4 min · index funds vs stocks · index fund vs individual stocks · should I buy index funds
Inflation
Inflation versus sitting in cash: why waiting is also a bet
Cash feels safe because the number in the account barely moves. Inflation moves the meaning of the number. Here is how that bet compares with long-term equity risk.
971 words · 4 min · inflation vs cash · why invest instead of saving · cash losing value
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.
How to read results
How to read a 10-year stock what-if without fooling yourself
A 10-year calculator result can teach share count, splits, dividends, and today’s price — or it can become a myth. Here is a checklist for reading Then & Now honestly.
950 words · 4 min · what if I invested 10 years ago · stock backtest · how to read CAGR
Bear markets
Investing through a bear market: why the ugly years matter
Bear markets feel like proof you should stop. For a long-horizon regular investor they are often when the share count does the real work — if you do not pause the plan.
935 words · 4 min · bear market investing · investing during crash · should I invest in a crash
What if you had invested? Run the Then & Now calculator — shares then, shares now, price today.